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Writer's pictureKimberly Bortz

The Importance of a Project Charter: Setting the Foundation for Project Success

Have you ever been halfway through a project only to realize no one agrees on the end goal? Or worse, do the goalposts keep moving? That’s where the Project Charter comes in to save the day—and your sanity.


Whether you're new to project management or have been doing it for years, losing track of the finer details when initiating a project is common. Before you know it, you're too hesitant to ask for advice on foundational elements that could make or break your project.


No worries—I’ve got your back. In this article, I'll explain a Project Charter and why it’s essential for launching successful projects.

From Ideation through Execution, a Project Charter aligns a team to deliver success
Project Charter Aligns Project Teams

What is a Project Charter?


Have you ever felt like your projects are missing clarity from the start? Many project managers struggle with defining boundaries and expectations before execution, leading to scope creep, misaligned goals, and frustrated stakeholders.

The good news? A Project Charter can solve that.


A Project Charter is a formal document that authorizes a project by outlining its objectives, scope, stakeholders, and key deliverables. It’s not just paperwork; it’s the contract between the project sponsor and the project team, setting the foundation for project success.

But let’s go a bit deeper—a Project Charter:


  • Defines the “what” and “why” of the project.

  • Grants the project manager the authority to lead.

  • Aligns the entire team with objectives and purpose before work begins.


The Project Charter is critical because it aligns the project objectives with the organization's strategic goals, secures stakeholder buy-in, and provides a roadmap for guiding the project’s lifecycle.


Why Should You Care About the Project Charter?

If you’re still on the fence about using a Project Charter, here are three compelling reasons you should make it a part of your project management strategy:


Provides Clear Direction and Purpose

It helps you avoid scope creep and misalignment by clearly defining project objectives and boundaries.


Secures Stakeholder Buy-In

Formally documenting agreements and expectations ensures you have the necessary support and resources.


Establishes Authority

It grants the project manager the authority to lead the team and make critical decisions.


Pro Tip: Skipping the Project Charter can lead to misunderstandings, delays, and even project failure.


The Project Charter in Action

Ideally, a Project Charter is developed before getting the green light. But projects get approved without a solid charter often, and the pressure to deliver is already on. It is challenging to align your co-leads—business, technical, or workstream leads.


I streamline the process by drafting the key sections (business justification, objectives, and scope) before the first project meeting to avoid misalignment. Then, during our initial discussion, we focus on:


Aligning on Business Justification—Ensure everyone understands the project’s value and how it aligns with organizational goals.


Reviewing Business Objectives – Confirming what is expected to be delivered.


Reviewing Project Scope – Defining what is included and excluded from the project.


After the meeting, we define roles and responsibilities. I often rely on subject matter experts to help fill in the details, such as assumptions, constraints, deliverables, and success criteria.


Once everything is aligned, I finalize the executive summary and circulate the document for signatures. There are no surprises—just a well-defined foundation that keeps everyone on track.


Checking off the Basics of Project Success
Project Charter Checklist

3 Tips for Creating an Effective Project Charter

🙋‍♀️ Feeling overwhelmed? No problem! Here are some quick tips to create a solid Project Charter:

Be Clear and Concise

Keep your objectives and scope simple. A clear charter avoids ambiguity and sets the foundation for smooth execution.


Engage Stakeholders Early

Include key stakeholders during the development of the charter. Their input will provide valuable insights and secure their buy-in from the start.


Use a Template

Download my free Project Charter Checklist to get started quickly. It’ll save you time and ensure you don’t miss any critical components!


For more insights on stakeholder management, check out my PMI Houston Talk on Team Accountability.


Key Takeaways

Here’s the bottom line: A Project Charter is essential for starting successful projects. It provides clear direction, secures stakeholder buy-in, and establishes the authority to lead your team.


At Pinch PMO, I aim to empower project managers with the tools and knowledge they need to lead successful projects from start to finish. If you'd like to work with me or learn more about Project Management Essentials, please contact me here.


Pssst, Grab Your Free Project Charter Template!

Are you looking to start your next project on the right foot? Download my Detailed Project Charter Template, which includes:

  • A comprehensive outline of all essential elements.

  • Guidance on how to fill each section effectively.

  • Tips for presenting the charter to stakeholders.


Click here to grab your free Project Charter Template now.


And don’t forget to say hi on LinkedIn and join the Pinch PMO community!

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